MITRE
BRAND IDENTITY

Mitre know that grassroots football is at the heart of the game. They manufacture kit and equipment for all levels.

PROJECT INFO
Client – Mitre
Agency – Pentland Creative
Project – Brand Guidelines
Role – Art Direction / Design

CREDITS
Pentland Creative
Pentland Photographic Studio

Their world-famous footballs have been the competition balls of choice for many throughout the world including their partnership with England’s domestic cup competitions, the Emirates FA Cup and The Womens FA Cup.

It was a privilege to build their brand guidelines. The objective; to raise awareness of the brand, making them relevant to a new audience, specifically the British youth of today.